Next-Gen Insights that Drive Results

XStereotype is an AI-powered platform that can predict how your content will perform across different races and cultures. We are the world’s first inclusion operating system that can eliminate stereotypes and bias in marketing -- for all groups of people.

Insights for Inclusion and Bias
Used by leading brands across the globe
Client - Fanduel
Client - Bob Evans
Client - Johnson and Johnson

Submit content and receive scores in under 24 hours.

User Analytics - Darktech X Webflow Template

40+ Scores to Improve Conversions

Submit content and receive over 40 psychometric measurements that have been validated through 4 million data points.

XStereotype Conversion Scale
Custom Reports - Darktech X Webflow Template

Bias IQ

Identify stereotypes and bias in advertising content prior to spending money on creative or production.

XStereotype Conversion Scale
Integrations - Darktech X Webflow Template

Inclusion IQ

Analyze content for inclusion across different dimensions such as authenticity, image, language andidentification.

XStereotype Bias IQ
XStereotype Brand Likability Score

Track your brand's multicultural progress with Dashboards

Advanced Tracking - Darktech X Webflow Template

Track how content improves conversions

Discover how inclusion and bias drive conversions for your organization

In Depth Monitoring - Darktech X Webflow Template

Monitor your brand's health across different race and genders

Track performance across multicultural audiences

XStereotype in the Press

Check out the latest from XStereotype.


"Major Companies Are Using AI to
Avoid Bias and Cliches in Advertising"


"Why HBO Max's Branding Guru Built his Own 'Anti-Racist' Agency: Uncomfortable Conversations"


"Breaking AI bias: Predictive analytics platform aims to eliminate racism in marketing"


"Diversity Propels Purchasing Intent"

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Darktech Circle - Darktech X Webflow Template